App X
Product: SDK and content management tool for augmenting live Apps
Product Description: Tool for Marketing Teams and Content owners to augment live apps
Role: Integral part of product team. Responsible for defining use cases of the new product, conceptualize and visualize the flow.
Key Contributions:
Defining long term and short term product features (MVP)
Defining use cases for multiple business and pitch deck
Conceptualizing UI and wireframes
Introduction
App X enables mobile experiences created in the MX studio to be dynamically launched in native iOS & Android Apps. Once the App X SDK is integrated with the app, mobile experiences can be launched, removed, changed or updated through the July MX Studio. This enables business users and non-technical users closest to your customers to create and manage mobile experiences. This feature helps users to overcome the limitations of a typical App development cycle.
Customers and motivations
Task Flow
How App X works
Actors, actions and interface
Tag Manager UI
